viewing parties - and to contribute to the evening by tweeting and uploading video clip greetings, some of which were shown on air. With 172,000 social media
mentions and 12 trending twitter hashtags, the event was the best for any USA original series in terms of social media activity - and outperformed the day's top
broadcast show by 327% in social media mentions.
To encourage fans to stay up and watch live, we wrote a series of wraps and bumpers which aired over the course of the night, chronologically following the Psych
gang over the course of their own slumber party. Basically it was like writing a 10-minute mini Psych episode, which was pretty fun!
Here are few of my favorite moments... (Scroll to the bottom to view the whole shebang!)
And here's the whole thing in chronological order...